TopRank Marketing attended Content Marketing World 2023 and our own Lee Odden presented insights on how to optimize your B2B SEO for search intent.
You’re Doing SEO All Wrong: How to Optimize Content for Search Intent
Get a copy of this presentation & a special download of the B2B Marketers’ Guide to SEO & Search Intent
Lee Odden has been recognized as a top B2B Marketing professional by Forbes, The Economist and the Wall Street Journal. For over 20 years he's worked with his team at TopRank Marketing to help elevate the B2B marketing industry through creative marketing programs that deliver more authentic, experiential and inclusive content for brands like LinkedIn, Dell and Adobe. Lee is the author of Optimize and has published over 1.4 million words on his agency's B2B marketing blog. As a trusted marketing thought leader, he has given nearly 300 presentations in 19 different countries on B2B content, search and influencer marketing. When not marketing, Lee is probably running, cooking or traveling.
